FPI – Digital Production Manager

Posted 2 months ago

 

The Financial Planning Institute of Southern Africa NPC (FPI), a SAQA recognized professional body, is seeking a Digital Production Manager, to join the Team.

The Digital Production Manager role is designed to spearhead the efficient execution of digital projects, aligning them closely with organisational strategic objectives and maintaining high-quality standards. This person will assume a pivotal position in overseeing the entire production process, collaborating effectively with cross-functional teams to deliver digital content that captivates target audiences. From conceptualisation to final delivery, the focus will be on streamlining workflows, optimising resource utilisation, and ensuring the timely completion of projects. The role requires meticulous attention to detail and a strategic mindset, which is instrumental in driving operational efficiency and fostering innovation. This role presents a distinctive opportunity to lead the production of impactful digital content, thereby elevating the organisation’s digital footprint in an ever-evolving landscape.

The role of the Digital Production Manager is performance focused, with leads acquisition as a font of mind. The Digital Production Manager also manages a team of highly skilled Digital Marketers who focus on expanding website functionality and enhancing the organization’s digital presence. Assists in developing, managing, and rolling out a comprehensive marketing strategy that aligns with FPI’s vision.

The successful candidate will report to the Chief Executive Officer, and will have responsibility for the following duties and others as assigned:

TASK MANAGEMENT:

  • Areas of responsibility
    • Integrated digital Campaigns – experience in setting full campaigns live across all digital channels and reporting.
    • Social media marketing – organic, content marketing (organic and boosted), community management and reporting.
    • Search engine optimization (SEO) – a good understanding of onsite SEO and how to implement it in copy on WordPress including uploading posts and pages.
    • Paid media – a good understanding of paid media across google and social platforms, with the ability to set up campaigns and ads.
    • Customer Journeys – a good understanding of how to set up campaigns in Microsoft D365 in consultation with relevant business units
    • Creative – being able to create / brief the creative requirements in-house or to a 3rd party depending on requirements.

 

  • Digital marketing and reporting
    • Strategise campaigns and once signed off brief into Digital Marketer.
    • Write and build out D365 email marketing campaigns.
    • Provide accurate reports and analysis for campaigns and always on.
    • Research new online media opportunities that may benefit the business.
    • Use web analytics software to monitor the performance of websites and make recommendations for improvement.
    • Contribute to company and industry blogs and manage e-communications.
    • Develop and integrate content marketing strategies.
    • Keep up to date with current digital trends
    • Negotiate with media suppliers to achieve the best price for the business (PR)
    • Reporting on all activities monthly using software for automation.

 

  • Administration and Reporting
    • General correspondence and administration completed accurately and timeously.
    • Email, inbox and data managed timeously and effectively.
    • Professional image maintained in all communication.
    • All reporting and feedback requirements met, and reports completed accurately and timeously, according to company requirements.
    • Adhere to departmental processes and standard operating procedures.
    • Supply statistics and information as requested.

 

QUALIFICATIONS AND EXPERIENCE:

  • 3 – 5 years’ experience working in working in a digital marketing team in both B2B and B2C.
  • Experience in working with third party suppliers by way of briefing digital requirements and negotiating SLAs.
  • Digital project management including briefing, UAT, and QA for project sign off.
  • Understanding of the digital data reporting results and can action these into improving ROI.
  • WordPress Content Management – experience is essential.
  • Microsoft D365 (Sales & Marketing module)- experience is essential.
  • Google Search Console – experience is essential.
  • Google G4 – experience is essential.
  • Business Managers – social media – experience is essential.
  • Front of wall content boosting – experience is essential.
  • Adobe creative – for basic design for digital collateral.
  • Must be able to manage and develop staff.

 

KNOWLEDGE AND SKILLS:

  • networking and analytic skills
  • existing and emerging digital opportunities
  • planning and project management skills
  • management communication skills (up managing)

REMUNERATION:

(R 420 000,00 – R 516 000,00 p.a.)

 

CLOSING DATE AND ADDITIONAL INFORMATION:

FPI reserves the right to make an offer or withdraw this role vacancy at its sole discretion.

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